No. 01 · The Material

Turkish cotton.

Why peshtemal weaves run circles around terry. Half the weight. Twice the absorbency. Dries on the dashboard.

Most beach towels are terry cloth. Thick. Heavy. Slow.

Turkish peshtemals are different. They're flat-woven on traditional looms from long-staple cotton fibers spun in Denizli, a textile city in southwestern Turkey that's been weaving towels since the Ottoman bathhouses.

The result is a towel that's lighter than your t-shirt but pulls water faster than terry. It packs down to the size of a paperback. It dries on a beach chair before you finish your sandwich. And it gets softer with every wash, not stiffer.

That's the whole pitch. A better material for the way Hawaii actually lives.

No. 01
100%
Turkish cotton
No. 02
39×71
inches
No. 03
~ 1 lb
half a terry towel
No. 04
2x
absorbency vs terry
No. 02 · The Weaves

Three classics.

Striped. Herringbone. Diamond. Three patterns we kept coming back to.

Weave No. 01

The Stripe.

The original peshtemal pattern. Clean. Quiet. Reads from the boardwalk and the picnic blanket alike.

Weave No. 02

The Herringbone.

A tighter weave. More structure underfoot. Catches light like a wool suit at a beach wedding.

Weave No. 03

The Diamond.

Geometric. Bold. The pattern that gets stopped on the sand. Built from the same Denizli traditions, finished with a modern eye.

From the loom

Six hundred years of weaving, one honest towel.

No. 03 · The Journey

From loom to lanai.

Every Shakka travels through four hands before it reaches yours.

Step 01

The Cotton.

Long-staple cotton grown in the Aegean. Spun into yarn at Denizli mills.

Step 02

The Loom.

Hand-loomed in Denizli by weavers trained across generations. No two exactly alike.

Step 03

The Inspection.

Every towel checked by hand in Honolulu. If we wouldn't use it, you don't get it.

Step 04

The Send-off.

Wrapped, signed, and shipped from O'ahu. To your door. Ready for the next beach day.

The Brand Stamp
Designed in Kaimukī.
Woven in Denizli.
Inspected in Honolulu.
Now the fun part

Pick a towel.

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